IGN UK announces Game Changers – New generation of presenting and writing talent revealed

IGN, today reveals the winners of its first-ever Game Changer competition, a UK-wide contest to discover talented presenters and writers

Helping find IGN UK’s next generation, representatives from 20th Century Fox, Bastion, Codemasters, Premier PR and Rampage whittled down 1200 entries across writing and presenting categories to a final shortlist of three in each.  Finalists came to London to report from a launch party

An intense day-long final saw writers submitting two 500-word reports and presenters delivering a short video they devised, hosted and co-produced.  Judges named London-based Lydia Ellery as winner of the presenting category, while Ewan Smith from Glasgow was crowned the ultimate writer.

Both winners scooped a prize haul including an Xbox 360, a stack of games and cinema vouchers from VUE.  With a chance to develop their profile in the games industry, Ewan and Lydia will join the IGN team on a number of assignments over coming months, including the GAME British Academy Video Game Awards and KAPOW! Comic Con

Alex Simmons, Editor-in-Chief of IGN UK, said:

“Game Changer was both fantastic and humbling.  We were amazed by the sheer quality of entries received, and the panel of judges had an incredibly tough time choosing just six finalists from 1200 entries.

“We’re all really looking forward to working with Ewan and Lydia, as they have a real chance to develop a career in the games industry.  Lydia is a natural presenter, who lights up any video she’s in.  Thanks to her passion for games and quick thinking approach, she’s more than just another face on camera.  Ewan’s thorough and professional approach translated the events on the night into an intelligent, entertaining article, which made him the standout winner of the writing category.”

To see the winning articles and video, please visit the IGN Game Changer microsite at http://gamechanger.ign.com.


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