Back to the Future with Hill Valley Stores Pop-Up Shop

As part of their Back to the Future production, Secret Cinema has announced the opening of the ‘hill valley stores’ pop-up shop in London. 50s fashion, milkshakes and great music? I can’t think of anything better!

In celebration of Secret Cinema’s Back to the Future live cinema experience that’s coming up, part of Hackney is being taken back to the 1950s. Fancy heading along? You can browse through rails of vintage clothing, flick through boxes of records then grab a burger and milkshake at Lou’s Diner. I can’t think of a more perfect way to spend part of my weekend!


BTTF Prom Dance MJF Guitar

 Secret Cinema presents Back to the Future announces the Grand reopening of the ‘Hill Valley Stores’ pop-up store to the public on Friday 11th July on East London’s Hackney Road.  The Hill Valley Stores will include Ruth’s Frock Shop and Roy’s Records, 1950s fashion and vinyl stock, sourced to give ticket holders and the general public a first glimpse into the world of Secret Cinema presents Back to the Future and a chance to shop for vintage costumes ahead of the event, which runs from the 24th July until the 31st August. Ruth’s own staff will be at hand to provide fashion advice, and Ray is said to have the best taste in music this side of the Californian mountains.


Hill Valley Stores will also host the Elite Beauty Salon with grooming for men and beauty sessions for the ladies while Lou’s Diner next door is serving amazing milkshakes and burgers. There will be dancing lessons, Rock’n’Roll parties and much more to come.


As Hill Valley’s first destination for chic day and evening wear, Hill Valley Stores will give audiences the opportunity to shop and interact directly with the narrative of the upcoming Secret Cinema, and visit 1955 through its very own London corner. The café next door to the Hill Valley Stores will open as ‘Lou’s Diner’ from Back to the Future.

You can go check it out from 11th-13th July, which is this weekend! Here’s the info you’ll need:


59 Hackney Road,


E2 7NX

Opening Times:

Friday: 11am – 10pm

Saturday: 11am – 10pm

Sunday: 11am – 10pm


50s loveliness? Vintage clothes? Burgers? I’m definitely going. Hope to see you there!


GS Blogger: Jess Hawke

Source: Secret Cinema

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